Andy Murray, who retired from professional tennis after the 2024 Paris Olympics, has taken on multiple roles in 2025, balancing a high-profile coaching stint with Novak Djokovic and new ventures in motivational speaking and brand ambassadorship. His primary role is coaching Djokovic, the 24-time Grand Slam champion, which began as a trial for the 2025 Australian Open and has since extended indefinitely. Murray’s tactical acumen, honed over a 19-year career with three Grand Slams, has proven valuable, guiding Djokovic to the Australian Open semi-finals despite the Serb’s injury-forced retirement against Alexander Zverev. Djokovic praised Murray’s “meticulous” approach, and the partnership is set to continue through the North American swing, clay season, and possibly Wimbledon, with Djokovic noting Murray’s unique perspective from their 36 career matchups, where Murray won 11, including the 2012 US Open and 2013 Wimbledon finals.
Beyond coaching, Murray has signed with London-based Chartwell Speakers to become a motivational speaker, sharing insights on leadership and overcoming adversity, such as returning from two hip surgeries. His talks draw on his resilience, appealing to audiences alongside figures like Gordon Brown and Mo Farah. Additionally, Murray joined Callaway Golf as a brand ambassador in March 2025, leveraging his passion for golf to promote the sport’s accessibility. He stated, “I’ve been playing a lot of golf since I retired… Callaway have been supporting me with this,” aiming to lower his handicap while creating content for fans.[]
Murray also secured a minor role in an Australian TV advert, playing an “action man” in Melbourne, showcasing his post-tennis versatility. These commitments reflect his inability to step away from competitive environments, as Djokovic joked, “He never liked retirement anyway.” Despite a demanding schedule, Murray’s analytical mind and love for tennis keep him engaged, with coaching Djokovic offering a chance to shape a rival’s legacy while his speaking and golf roles expand his influence beyond the court. His multifaceted post-retirement career mirrors the work ethic that defined his playing days, ensuring he remains a prominent figure in sports.
