Phil Taylor’s Advice: How Luke Littler Can Make Millions Beyond Darts
Phil Taylor, the 16-time world darts champion, has advised teenage sensation Luke Littler on how to leverage his fame to “make millions” outside darts, specifically through social media and strategic career management, per DailyRecord.co.uk. Despite Littler’s 11-8 loss to Luke Humphries in the 2025 Premier League Darts final on May 29, Taylor’s guidance highlights opportunities for the 18-year-old to diversify his income, reflecting resilience akin to that of Coco Gauff and Emma Raducanu.
**Taylor’s Advice on Earning Millions**
Taylor emphasized the potential of social media, stating, “If he gets the right advice and the right person looking after him, then he could do other things, like social media. Some people make millions out of it,” per DailyRecord.co.uk. He urged Littler to hire a social media manager to handle his online presence, warning, “Keep off social media. Don’t bother with it. Let somebody else do it for you,” to avoid distractions and negative comments, per DailyMail.co.uk. Littler’s 1.2 million Instagram followers and active X presence make him a prime candidate for lucrative brand deals, per @Oche180. Taylor also advised financial prudence, suggesting two bank accounts to manage his £1.5 million earnings and a 45% tax rate, potentially saving him from losing £500,000 annually, per Mirror.co.uk.[](https://www.dailyrecord.co.uk/sport/other-sports/darts/phil-taylor-warns-luke-littler-35316355)[](https://www.dailymail.co.uk/sport/darts/article-14418115/luke-littler-lose-money-phil-taylor-advice.html)[](https://www.mirror.co.uk/sport/other-sports/darts/phil-taylor-500k-warning-lukelittler-34733952)
Littler’s Darts Success and Marketability
Littler’s 2024-2025 season included 11 titles, notably the World Championship (7-3 over Michael van Gerwen) and £1.5 million in prize money, per SkySports.com. His Grand Slam of Darts win added £150,000, boosting him to fifth in the PDC Order of Merit, per LiverpoolEcho.co.uk. Taylor praised Littler’s humility, noting, “He’s not motivated by prize money… He’s more interested in looking after his mother and father,” per Telegraph.co.uk. This down-to-earth persona, coupled with his “Luke Littler effect” driving a 1900% surge in UK dartboard sales, enhances his appeal to sponsors, per SPORTbible.com, @DExpress_Sport.[]
Challenges and Contrasting Views
Taylor cautioned that Littler must remain “dedicated for at least 25 years” to break his 16-title record, warning against distractions like late nights or excessive gaming, per DailyRecord.co.uk. He previously suggested living with Littler to monitor his habits, limiting PlayStation use to “an hour a night,” per GBNews.com. Nathan Aspinall speculated Littler might quit within five years due to a grueling schedule, per GBNews.com, but Littler dismissed this, saying, “I’ll be here in 10 years… The money is there to be won,” per DailyRecord.co.uk. Dennis Priestley doubted Littler’s ability to surpass Taylor, citing modern competition, per Express.co.uk.
Parallels to Resilience
Littler’s potential to capitalize on social media mirrors Gauff’s Pride Month advocacy, which earned Rick Macci’s praise, per Sportskeeda.com. Raducanu’s inspiration from Iga Swiatek and Badosa’s optimism post-French Open reflect similar ambition, per Tennis365.com, Nine.com.au. Paolini’s fan fight intervention and Humphries’ reliance on Taylor’s advice highlight navigating pressure, per SI.com, BBC.co.uk.[]
Conclusion
Phil Taylor advised Luke Littler to “make millions” through social media with professional management and to secure his £1.5 million earnings with two bank accounts, per DailyRecord.co.uk, Mirror.co.uk. Despite his Premier League final loss, Littler’s marketability and talent position him for off-oche success, per @Oche180. Like Gauff’s activism, Raducanu’s drive, and Paolini’s poise, Littler’s resilience is key. He and Humphries compete at the World Cup of Darts, June 12-15, live on Sky Sports.
